Domain DevelopmentProduct portalsUncategorized

Pagerank domains – what you need to know

By April 26, 2010 February 27th, 2017 3 Comments

One of the derivative benefits of domain development is building Pagerank.  A number of the early developments have now achieved page rank — in some cases significant.  We can’t possibly develop all of them so from time to time we’ll make names available for sale or co-development.

What is Pagerank?
For the uninitiated, Pagerank is part of Google’s algorithm for determining which sites have authority, i.e. are trusted as having content worthy of being indexed and viewed. Although the algorithm is a black box, the Pagerank indicator is exposed for public view. This is presumably to help webmasters gauge whether they are on the right track, as well as a way to help webmasters avoid linking to or from “bad neighborhoods”, i.e. sites that have zero or no pagerank.

The origins and meaning of Pagerank are exhaustively discussed elsewhere.  What matters is that there is still a consensus among SEO experts that it matters a lot, and that it is a good metric to track not just on the homepage, but also on individual pages and subdomains.

A short Epik case study
Consider this comparison for Epik.com and the core subdomains:

  • Epik.com – PR4: This is the flagship site.  It was an unranked site a year ago when Epik got started.  This site is almost entirely original content.  Incidentally, the Pagerank got its big jump when we launched the Epik blog.  One clue that Google assigns relative importance to the blog area is that the Epik blog page has PR2, whereas the older Epik product menu is unranked.
  • Auctions.Epik.com – PR2:  This site was created when Epik acquired DNKO.com and relaunched the site.  Users are submitting newly listed domains, and in so doing are often adding original content to their listings. Traffic is ramping nicely here.
  • Domains.Epik.com – Not ranked: This site is an index of dropping domains. While we believe it has a meaningful amount of original content, evidently Google disagree.  You be the judge — we think this is a pretty worthy site.  The site has tremendously high page views per visit.
  • Directory.Epik.com – Not ranked:  In this case, Google probably got it right. Our vision here was to create a large directory of sites where we mapped content to domains using a mechanized approach. There is no significant user-generated content here yet, which is why I will concur with the algorithm. For now.

As you can see, each subdomain — and in fact each page — has its own Pagerank.  The vast majority of pages are still unranked. This is not unique to Epik but is a fairly typical pattern that I believe many developers will see in their own sites and networks.

The consensus in the SEO community is that the Google algorithm is getting  smarter.  As a result, there are no sustainable shortcuts.  Trust will have to be built the old fashioned way.  The various SEO consultants out there, who are whoring out Pagerank domains will likely hear the bell tool soon.

If you are going buy a Pagerank domain, I think your best bet is to use it for legitimate purposes. You can still backlink to other sites that are correlated to the theme of the Pagerank site.  This is a sustainable SEO strategy that builds real value.

Epik Pagerank domains available for sale or co-development
After a year of network development, there are signs that these efforts are bearing some SEO fruit. Here is the list with Estibot stats below.  A few comments:

  • Estibot’s Pagerank checker is not bulletproof so I hand-verified the PR3 and above names and highlighted them in bold below.
  • Estibot’s appraisal appears not to value Pagerank. I don’t know why but it is a major flaw. In other words, no, we won’t be selling a PR4 domain with $4.94 CPC for $10.
  • Several of the sites have already been built into product portals, and have since gotten ranked. This is exactly what we expect to see when we build a hand-crafted site.
  • People sites are intended as fan sites.  They are best developed by genuine enthusiasts who can source original content.

Domain Appraised Value PR Avg Cpc Search Volume
globaldemographics.com 670 SOLD 5 0.96 260
hisdarkmaterials.info 85 5 0.42 15,004
worldpoll.com 1,000 4 0.51 136
feedback-surveys.com 10 4 4.39 260
nigelshort.com 400 4 0.48 210
troubleeveryday.com 260 4 0.35 3,596
kitterymaine.info 35 4 0.92 15,004
aaronmoore.com 970 3 0.18 6,696
catjump.com 420 3 0.05 15,004
dontmarryher.com 110 3 0.05 731
genalee.com 3,400 3 0.46 892
norah-jones.com 5,700 3 1.40 136,400
tekpoints.com 45 3 0.05 0
sensualskills.com 50 3 0.05 0
worldstudy.org 35 3 0.05 396
saparmuratniyazov.com 270 3 0.05 595
luisalbertourrea.com 190 3 0.39 892
jungdabin.com 280 3 0.85 1,984
jacqueshigelin.com 990 3 0.21 12,276
ltunited.com 520 3 0.69 260
killreality.com 210 3 0.05 483
balthazar-getty.com 170 3 3.65 27,528
bernadettepeters.net 810 3 0.63 27,528
menkessyndrome.com 280 3 0.16 892
adamwarren.com 570 2 0.69 2,356
anitabryant.com 3,300 2 0.31 41,044
chief-justice.com 430 2 0.46 8,184
marcfaber.com 5,200 2 0.54 12,276
markmadden.com 900 2 0.92 10,044
markshea.com 640 2 0.05 4,464
sun-valley-idaho.com 30 2 2.52 12,276
thespanishtragedy.com 0 2
tulipsdelivery.com 430 2 4.99 112
noveltyrentals.com 300 2 0.05 0
mastersinternational.com 560 2 1.82 322
kellyandrews.net 20 2 0.14 12,276
childrenartgallery.com 200 2 0.05 136
naturesdefense.com 580 2 0.98 89
taken-up.com 10 2 0.05 322
getkeyed.com 250 2 0.05 44
cynthiatucker.com 1,000 2 0.24 1,984
jennifer-jason-leigh.com 20 2 0.52 18,352
lincolnsteffens.com 1,000 2 0.50 5,456
lornadeecervantes.com 570 2 0.67 731
carolebostonweatherford.com 210 2 0.34 260
claireskinner.com 290 2 0.05 5,456
hansconried.com 460 2 0.45 892
juddhirsch.com 470 2 0.39 2,976
anotherpartofme.com 260 2 0.33 6,696
iddoanything.com 350 2 0.70 10,044
45grave.com 480 2 0.56 2,976
ildjarn.com 520 2 0.58 3,596
thespecialtwo.com 210 2 0.66 1,612
dancinginseptember.com 140 2 0.33 1,984
dolgellau.info 40 2 1.09 210
angelalittle.info 15 2 0.35 8,184
rosependant.com 680 2 1.12 731
carpet-stores.com 210 2 3.51 18,352
laceupboot.com 220 2 1.03 1,984
trumpetstand.com 300 2 1.01 1,240
shootinganelephant.com 200 2 0.48 4,464
whatiscysticfibrosis.com 1,500 2 1.00 8,184
cornerracks.com 1,700 1 1.90 322
darrylwilliams.com 1,700 1 0.39 2,976
long-board.com 550 1 1.48 6,696
mothersagainst.com 1,400 1 1.14 595
sangano.com 630 1 0.75 4,464
sonata-arctica.com 80 1 0.52 41,044
stonewall-jackson.com 230 1 1.39 50,220
the-party-store.com 15 1 0.64 6,696
therunes.com 2,300 1 0.55 396
truckingmotorfreight.com 340 1 2.44 10,044
trunkbikerack.com SOLD 560 1 1.36 3,596
airport-cab.com 220 1 1.51 1,984
kids-rooms.com SOLD 520 1 0.73 12,276
trendbriefing.com 280 1 0.05 44
globalbrandawareness.com 70 1 0.05 19
asiabarometer.com 290 1 0.05 136
maxspeaks.com 400 1 0.05 0
freelance-directory.com 100 1 1.91 71
registerbooks.com 610 1 1.58 112
blookers.com 50 1 0.05 0
officecomedy.com 290 1 0.98 595
privatecurator.com 250 1 0.05 0
chemical-peel.com 1,500 1 2.65 33,604
fragrant-candles.com 330 1 1.42 731
organizednature.com 740 1 0.05 136
printer-toners.com 330 1 9.46 1,240
therealconnection.com 200 1 0.05 14
touchmybelly.com 80 1 0.05 173
uncommontraveler.com 250 1 0.05 34
fareworld.net 30 1 0.05 71
flydrivecruise.com 75 1 0.05 14
luxurywatchworld.com 20 1 0.05 0
rockmysocks.com 510 1 0.05 595
thebinarysystem.com 380 1 0.05 210
thedepressionera.com 430 1 0.65 595
jephloeb.com 480 1 0.67 2,356
joehartman.com 1,700 1 2.17 595
marthahackett.com 210 1 0.05 1,091
henrygale.com 410 1 0.24 1,984
lisajewell.com 660 1 0.55 396
lizagoddard.com 430 1 0.38 1,612
mariathayer.com 1,000 1 0.17 4,464
patrickcockburn.com 630 1 0.34 483
rebbrown.com 510 1 0.58 595
joannajohnson.com 370 1 0.34 1,984
shavoodadjian.com 1,600 1 0.75 5,456
warrenoates.com 360 1 0.52 1,612
lesliestefanson.com 840 1 0.46 2,976
superior-wisconsin.com 80 1 0.91 12,276
gonzales-texas.com 120 1 1.58 5,456
kenai-alaska.com 360 1 2.06 5,456
altus-oklahoma.com 70 1 0.81 6,696
edmundrandolph.com 690 1 0.59 3,596
marylouwilliams.com 390 1 0.56 1,612
stealmysunshine.com 310 1 0.05 10,044
brooklynfunkessentials.com 180 1 0.33 1,091
epochofunlight.com 190 1 0.46 483
theshaggs.com 400 1 0.48 2,356
claudiapoll.com 340 1 0.05 1,612
iremembermama.com 460 1 0.74 2,976
jesperolsen.com 1,100 1 1.58 1,240
shootingdogs.com 890 1 0.49 1,091
theyearone.com 1,000 1 0.78 10,044
untilseptember.com 380 1 0.79 1,240
thedevilridesout.com 300 1 0.34 3,596
greenvilletexas.info 45 1 1.53 18,352
palmbeachgardensflorida.net 1,900 1 1.86 27,528
opelikaalabama.info 20 1 1.21 18,352
petebest.info 270 1 2.45 6,696
siblingrivalry.info 170 1 0.68 12,276
hucknall.info 150 1 0.79 483
cynthiamyers.info 10 1 0.40 6,696
michellebass.info 10 1 0.69 2,976
sophiedahl.info 70 1 0.92 5,456
jimhenson.info 220 1 0.51 27,528
johnwilkesbooth.info 390 1 0.55 27,528
soleilmoonfrye.info 35 1 0.51 22,444
andrewzimmerman.com 4,200 1 2.31 5,456
dearsummer.com 620 1 0.05 5,456
jeangrae.com 1,000 1 0.46 15,004
lendeighton.com 780 1 0.52 2,976
mellygoeslaw.com 1,000 1 0.05 8,184
posteriorcruciateligament.com 150 1 1.37 1,612
trigeminalnerve.com 340 1 0.91 6,696
aortic-aneurysm.com 590 1 1.38 12,276
baby-socks.com 700 1 1.93 10,044
cillian-murphy.com 130 1 0.82 33,604
diamondhoopearring.com 1,500 1 2.00 1,240
hdmisplitter.net 1,500 1 1.26 18,352
network-switches.com 1,400 1 5.84 10,044
office-stationery.com 10 1 2.60 4,464
skirt-suits.com 140 1 1.12 33,604
thomastrainset.com 210 1 0.84 2,356
trackipaddress.com 300 1 0.90 3,596
vanessahessler.com 3,000 1 0.74 41,044

Many of these PR names are currently under-utilized assets on the Epik network relative to their potential.  As a result they are available for sale or co-development.   To the extent not already sold, these names are listed at auctions.epik.com with a 3 day auction term.

Other high pagerank sites in the Epik network include:

  • Patents.com — Pagerank 7. A fully developed site.
  • Dive.com — Pagerank 6. Phase 1 is live. More to come here.
  • Court.com — Pagerank 6. Phase 1 is live. More to com here.
  • WiFi.com — Pagerank 5 and heading to Moniker’s auction in May.
  • Appointment.com — Pagerank 5. A fully developed site.
  • Telephonebook.com — Pagerank 5. Not yet launched but will be the hub for Epik’s upcoming Directory Network
  • Park.com — Pagerank 5. Not yet launched.  Part of Epik’s Directory Network.
  • Questions.com — Pagerank 4. Partially developed. Much more to come here.
  • Comments.com — Pagerank 3. Partially developed. Much more to come here.
  • Slideshow.com — Pagerank 3. Very clever site if you have not checked it.
  • Karate.com — Pagerank 3.  #2 on Google for Karate.  Heading to Moniker’s auction in May.
  • Haircare.com — Pagerank 3. Much more to come here.
  • Hobbies.com — Pagerank 2. Phase 1 is live. Heading to Moniker’s auction in May.

Feel free to contact me at rob-at-epik-dot-com to discuss Pagerank domains.

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