When we launched Product Portals,  we did so with a model of a 50/50 revenue share.   However, with sites like IceCreamMaker.com racking up $1,200 in monthly net, and Epik-developer Kenny Hartog now operating more than 500 Epik-powered sites, the monthly revenues quickly become material. It is time for Epik to up the ante.

Introducing increased revenue shares for Product Portals
When we started building portals, the idea of 50/50 revenue share made sense to us. We figured most folks would do as we do and want to re-invest what they earn.  What we discovered is that different network partners have different objectives in terms of allocation of operating cash flow.

Many Epik network partners are very clear in their objective in terms of monthly operating cash flow. For example, a number of independent portfolio managers are looking for $10,000 in monthly cash flow. The sooner they get there, the sooner they quit their day job. Makes sense to me.

With the new revenue-share model, the more your portfolio makes, the more you keep.  It is all out there — 100% transparent.  Here is what it looks like:

Monthly net
1,000 50% 500
2,500 55% 1,375
5,000 60% 3,000
7,500 65% 4,875
10,000 70% 7,000
15,000 73% 10,950
20,000 77% 15,400
25,000 80% 20,000

Introducing 100% Revenue Share Minisites
In addition to improving payouts on Product Portals, we have also been taking a close look at our Minisite offering.  For sophisticated developers who are doing things like traffic arbitrage, the economics of revenue share can become material in the planning on where and how to build.  Minisites that Epik produces now have the option of using the owner’s own native ad feed or Adsense Publisher ID in order to capture 100% of the advertising revenue.

If you were looking for a good reason to come build with Epik. Here are two more reasons!

Join the discussion 12 Comments

  • Great movie 🙂 – interesting that the rev share is based on the EPIK portfolio – nice adjustment.

  • Tim says:

    That is one of the more novel rev share models I have seen.

    I like it.

  • Johan says:

    That sounds really nice. Even though I’m currently far from these numbers with my 2 portals (soon to be 3), it is a nice move from your side!

  • Jeff Edelman says:

    Sounds very promising and intriguing, Rob.

  • Logan says:

    That definitely makes EPIK more interesting — the flat 50/50 share was a deal killer for me before. I’ll definitely give EPIK stronger consideration now.

  • Louise says:

    Thanx for allowing high-earning sites to pay more to the owner. What’s the difference between mini-sites and product portals? How do you make $$ on minisites?

  • Luke Webster says:


    Great question about Mini-Sites.

    To answer question #1: The main differences are a mini-site is a bit more limited on scope, broader typically on focus and are not generally geared toward product sales. So basically a mini-site focuses on small articles, videos and news regarding a subject then relies on affiliate/ad revenue for monetization. Mini-Sites cost substantially less to produce and provide a great source of information and a platform for deeper development along with a steady revenue.

    Question #2: With the DevRich platform you make your money off of 3 ad spots per page. These ad spots give you full control over monetization. You utilize your own ad code or affiliate code and keep 100% of the ad revenue. This gives you 100% transparency on your domain monetization.

    I hope that helps and feel free to drop me a line with any questions.

    Luke Webster

  • Louise says:

    Hi, Thanx for response. Do I contact you to develop a mini-site? Is it through DevRich or Epik?

  • Louise says:

    How are taxes calculated? Is the domain liable for 100% of the revenue, then deduct 50% as contractor expenses to Epik? Or does the domain owner simply declare the 50% received as income? Thanx!

  • Rob Monster says:

    @Louise – Answers:

    1. You can submit names through Epik here: https://www.epik.com/submit/submit_bulk.php . Very shortly we’ll also have a central control panel where you can submit your entire portfolio and manage all of your Epik developments centrally. DevRich is a tool in the toolbox and is one of the ways to power your developments. When you work with Epik, you have access to all of the tools.

    2. On taxes, the domain owner declares the amount received as income. The actual domainer-owner % is at least 50% and can be as high as 80%, per the above schedule.

    3. On Minisites vs. Product Portals, a Product portal is like an online store, which combines any combination of affiliate, drop-ship and e-commerce. A Minisite is more content-focused and can be tailored to a lot of applications since it is fully customized. So far, lead-generation sites are the primary use of Minsites.

  • Louise says:

    Right now, you’re promoting .co projects as $30.00 off. What is the cost to develop a minisite? Do you invite the domain owner to submit content? I am so ready to submit content to a site that is set up to receive it!

Leave a Reply

Translate »